Paradigm Mortgage Services, the mortgage services proposition, has further extended its burgeoning lender panel with the announcement that Hinckley & Rugby Building Society (HRBS) has been added to its roster.
The mutual is represented primarily in larger towns and cities across the East Midlands, but also lends across the country – a “national lender with a local service culture” in its own words.
It is also one of the growing number of small to medium lenders that has turned its back on the computer-based credit scoring favoured by the big banks and instead looks at applications on a case-by-case basis. To this end, HRBS perfectly complements Paradigm’s existing panel and gives members increased choice and more chance of finding the right solutions for their clients.
HRBS will offer up to 90% LTV on most new-build houses and flats, as well as flexible buy-to-let criteria that considers applicants without a wealth of property investment experience.
The building society also offers a personalised application process whereby a dedicated point of contact will handle the case from start to finish.
Bob Hunt, Chief Executive of Paradigm Mortgage Services, commented:
“We constantly evaluate our lender partners to ensure that we are offering our firms a panel that includes elements from all areas of the market and is representative of the entire spectrum. Part of this process involves identifying new partners and, with Hinckley & Rugby we felt they covered the best of both worlds – a broad geographic reach while still maintaining the personalised service that made them a success in the first place. Their common-sense attitude to assessing and underwriting cases on an individual basis also makes a refreshing change at a time when some lenders are sticking rigidly to a box-ticking approach. We are confident this announcement marks the start of a successful relationship that benefits not just our member firms, but also offers Hinckley & Rugby a distribution channel that guarantees them quality applications.”
Carolyn Thornley-Yates, Business Development Manager at Hinckley & Rugby Building Society, added:
“Hinckley & Rugby is always keen to work with introducers seeking competitive products and outstanding service. Teaming up with Paradigm is a great way to enhance business for us and for its introducers. We have a shared ethos of treating every customer in an individual way and we look forward to a long and successful partnership with Paradigm and its members.”